This project is a great little piece of branding aimed at residents if Singapore as a way of showing them the creativity and dynamism of their country. It’s by Ho Gai Wee, a graphic designer from, you guessed it, Singapore.
“The objective of this project aimed to elevate the presence of Singapore culture by providing contemporary visual that best describe Singapore and promote them as a lifestyle so that Singaporean could consume and grow with the brand.”
You can see more of his work here.
