Branding : Henry Wilson by Maud

Henry Wilson is an Australian Product Designer who believes that design should respond to a real need. I love the rustic, crafty simplicity of this project, from the monogram to the rubber stamps.

The branding is by Maud, a design company based in Sydney, Australia. Here’s what they say about the project :


“The brandmark was designed to reflect the crafted yet utilitarian nature of his products, where form and function coexist in harmony. We designed it to remain legible regardless of reproduction techniques. Whether it be stamped, embossed, or created with a branding iron, it retains its strength and identity while simultaneously absorbing the characteristics of whatever it is applied to.”



Anneke Short

Anneke Short is the co-founder and creative director of AMS Design Studio. Originally from the UK, trained in Switzerland and now living in London.

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