Triangle sandwiches are something of an institution over here in the UK. In fact, I’m willing to bet that they make up a good 80% of workers lunchtime food of choice.
Yet the packaging always seems a little lacklustre and boring, that is until now. Check out this great re-branding for existing sandwich brand Ginsters by graphic designer Charlie Davis.
“The plan was to visualize Ginsters in a way that reinstated cornish heritage through characters.”
More work by Charlie Davis here.
